News Summary
Twisted Whisk, run by Muffen Minemier and her husband Chris, has opened a new walk-in bakery in downtown Lexington. After years of serving special orders, the new storefront allows for greater access to their baked goods, including cakes, cupcakes, and pastries. The community has welcomed the expansion, praising the quality of the bakery’s offerings. Muffen’s journey from finance to baking has led to a successful launch, establishing Twisted Whisk as a staple in the local culinary scene.
Lexington, SC – Muffen Minemier’s Twisted Whisk opened a new storefront walk-in bakery on May 3, 2025, marking a significant expansion for the local business. Located at 206 W. Main St., the bakery is positioned in the heart of downtown Lexington, conveniently located just west of Libby’s restaurant and near the Icehouse Amphitheater.
Previously operating as a special orders-only business serving cakes, cupcakes, and a variety of other baked treats, Twisted Whisk has garnered a loyal following over the years. The bakery is run by Muffen Minemier and her husband Chris, who have worked to establish their brand in the community. The new location now opens the door to walk-in customers, broadening access to their array of baked goods.
Since its opening, Twisted Whisk has quickly become known for its extensive selection of products, which includes cakes, cupcakes, danishes, muffins, cinnamon rolls, tarts, and more. Among the favorites are pineapple upside down cupcakes and generous slices of red velvet cake, both praised for their quality and flavor. Muffen has emphasized her expertise in buttercream frosting, using it as a base for various specialty cakes such as pink champagne, lemon blueberry, and cookies & cream.
Additionally, the bakery offers fresh breads sourced from Seven Loaves Bread Co. and macarons from B.Mac Bakeshop, contributing to an ever-growing menu designed to satisfy diverse tastes. Muffen’s journey into baking began at an early age, inspired by her family, particularly her Nanny, grandmothers, and father, who all played a role in her culinary education.
Muffen Minemier’s background includes a significant career in banking and finance, where she worked for 18 years before deciding to pursue her passion for baking full time in 2021. Initially, she began making birthday and wedding cakes as a side project, which gained popularity and encouraged her to expand her business. The Main Street location started primarily for special orders and planning, but following extensive community support, the decision was made to open a walk-in service.
Community response to Twisted Whisk has been overwhelmingly positive since its new walk-in shop opened. Residents in the area are showing excitement about the new bakery, with Muffen expressing gratitude towards the Lexington town government for their assistance during the development process. Local patrons have been enthusiastic about trying new treats, and Muffen is keen to explore and determine which items resonate most with her customers.
One local resident, after completing physical therapy following knee surgery, described visiting Twisted Whisk as a treat to herself, showcasing the bakery’s role in contributing to the local lifestyle and community health. Muffen Minemier has expressed her delight regarding the turnout for the business, noting that customer engagement has surpassed her expectations.
As Twisted Whisk continues to develop its offerings, Muffen is focused on maintaining the quality and creativity that have become synonymous with her brand. With the successful launch of the walk-in bakery, Twisted Whisk is positioned to become a staple in downtown Lexington, further enriching the local culinary scene.
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- The State: Muffen Minemier’s Twisted Whisk Bakery Opens
- Wikipedia: Baking
- Legacy: Douglas Adams Obituary
- Google Search: Lexington SC bakeries
- The State: Community Response to Twisted Whisk
- Google Scholar: Baking Business Success
- Encyclopedia Britannica: Bakery
- Google News: Baking Business
